On July 22, 2009 was a day of worldwide boycott of Coca-Cola, perhaps the best-selling soft drink in the world, symbol tra i più emblematici della cosiddetta globalizzazione (o sarebbe meglio dire del Capitalismo contemporaneo, dunque di tutti i tempi), tanto da essere stimato il più prezioso al mondo ; di tale portata é la sua preziosità nella attuale società capitalistica su tutto il pianeta che persino la bottiglia "tipica ha" il copyright (chissà se riusciranno a riservare i diritti pure ai rutti tipici scaturenti dalla sua ingestione). Le tipiche acquisizioni di aziende ad opera della Coca-Cola Company in tutti i paesi del mondo sono tra le operazioni commerciali più imponenti e discutibili ( per qualcuno ) della storia.
In questo articolo non si vuole insistere ne far minimamente menzione ai danni, veri e/o presunti, derivanti dall'ingestione della Coca-cola (anche se esistono in merito notizie così "particolarmente curiose" (ma che per fortuna c'é chi si preoccupa di approfondirle ) che difficilmente non viene spontaneo fermarsi 1 minuto a riflettere prima di farne un sorso) non é certamente molto più nociva di altre migliaia of food (and more), reprehensible (ie boycott) and for as are produced for this containing , but there would be many other .
Someone even did a detailed report on what happens when you drink .. and someone else has tried to make it at home which are quite easily!
The more important thing when it comes to Coca-Cola or marks on this scale is the ethically correct behavior or not (usually less) that is adopted, and usually the consequences of legal action taken of them are the litmus test, the parameter no means negligible this purpose.
A bit of history.
The "Coca-Cola was invented by pharmacist John Stith Pemberton the U.S. May 8, 1886 in Atlanta, initially as a remedy for headaches. The first name that was given to drink was "Pemberton's French Wine Coca." Pemberton was a change to the so-called "coca wine" (or Vin Mariani), a mixture of wine and leaves di coca che aveva avuto largo successo in Europa quando era stata creata dal farmacista còrso Angelo Mariani. All'alcol venne sostituito un estratto delle noci di cola, una pianta tropicale reputata non dannosa per la salute. Dall'uso combinato dei due ingredienti principali, la coca e la cola , la bibita acquisì il nome attuale. Quando anche la coca venne bandita (dalla pianta si estrae infatti la cocaina), venne scartato l'alcaloide dagli estratti dalle foglie di coca, mentre la cola (in noci) continuò a essere utilizzata come fonte di caffeina.
N la scoperta, Pemberton accumulò forti debiti e per appena 550 dollari vendette formula e diritti della Coca-Cola Asa Candler, a businessman who recognized the potential of the drink and understood the importance of advertising to spread and to outperform the competition.
After the IPO the company in 1919, Coca-Cola began its worldwide deployment in the twenties, becoming a 'business' large, run by The Coca-Cola Company based in New York , and including more drinks (better known by the name of carbonated beverages), such as Fanta, Sprite and the other (group Coca-Cola Company.)
In 1927 the Coca-Cola is imported in Italy. In 1960 appeared the first Coca-Cola cans, and in 1980 also that in PET bottles.
The drink is available in most places of the world's food, beverage and is the ultimate in fast-food, mainly due to the policy that provides for the frightful slaughter of the final sales price, by eliminating what the "lords" of Coca-Cola called "unnecessary spending."
The brand has been repeatedly shown by many researchers as the world's most popular. The main rival of Coca-Cola and Pepsi, but there are many imitations.
The Coca-Cola has entirely different places linked to the brand, including a museum in Atlanta, home of the company, and some stores in merchandising, the World of Coca-Cola of New York and Las Vegas.
Eritroxylum novogranatense quality leaves, grown legally in Peru, are then exported to New Jersey, where the Stephan Chemical Company, under the auspices of the DEA, the U.S. anti-narcotics agency, shall obtain the aromatic extract decocainizzato , whose production is entirely acquired by The Coca-Cola Company, the aroma would be referred to as "7X" (# 7 or merchandise, or "flavor number 7), on which the company has always maintained the strictest confidentiality . However, the complete recipe (the recipe and even in part) of the Coca-Cola has never been revealed officially. It certainly changed repeatedly over time, to align with national laws of various countries where it is produced and / or marketed, and the formula is then modified according to the progress of society and culture, not free of cost saving operations, since the nineties.
These are the news "official" that almost everyone knows but there are other, less known, as usual, according to which the Coca-Cola Company could even be regarded as a the worst drug dealers on the planet.
Well, so far (apart from allegations of drug trafficking!) Seems to be the story of one of the many companies that have made a very lucky, the problem is that the word means luck "so much money (hence power)" and to do as did Coca-Cola, there is, necessarily, especially in the market "adjusted" (someone prefers the term "brake") by the big lobbies, to resort to the "usual" escamotages difficli not too much to imagine.
Needless to dwell in detail to explain all (or most) reasons for the boycott of Coca-Cola , as some have already done more than adequately, so take note of work done by hundreds of people every day who have even created real boycott campaigns , substantiated by documents and facts, that while fueling systems thanks to its competitors (which in reality does not exist yet at that level) are evidence and pass protection for those who decide to pursue minimally ethical choices, in spite of those who say that changes should not or can not come from "low"!
And today there are alternative choices and how, we do have a lot tested mainly bought in shops Fair & Solidarity and the majority were actually tasty and refreshing cola + + popular and widespread in the world, especially the lower content of sugar (or other than sugar) as some seem better (ethically), but if you do a little research it turns out that it is not, we can again choose ... 's OpenSource !
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